25-26 July, 2018 | Rydges Sydney Central , Sydney, Australia
Speaker Information:

Naushad Ahmed


Head of Queensland and Western Australia Retail Banking
St George Bank


3:40 PM Delivering Personalised Services for A Diverse Demographic of Customers

The best case for branches in an increasingly digital world is the fact that it enables customer retention. As the preferred channel for higher value products such as loans and mortgages. This session will look at using technology and the face-to-face touch point to deliver a personalised experience across wide ranging demographic. The challenge is, how you appeal to Millennials, Gen Y, Gen X and Baby Boomers.

  • Identifying the preferred platform for each demographic group and embedding them into your in-store experience
  • Ensuring your staff are in a position to offer a great experience to your diverse customer base


Check out the incredible speaker line-up to see who will be joining Naushad.

Download The Latest Agenda