Customers now expect to be able to bank around the clock, and banks operations must adapt to meet this expectation. Digital channels are one way to effectively extend your operating hours and support your branch network. Strategic use of digital, as well as physical distribution channels plays a key role in customer acquisition and retention in this highly competitive banking sector.
Learn how to deliver exceptional omni-channel experience, and connect all consumer touch points together in order to offer seamless customer journey.
What Will This Workshop Cover:
Min Yun, Director of Customer Research and Planning from MUFG Union Bank US has an extensive financial services experience, primarily in retail banking and wealth management. He has served in both strategic and operational capacities with successful leadership experience in identifying strategic opportunities, engaging stakeholders at all levels and delivering effective and implementable solutions.
- How implementing successful omni-channel strategy enables you to serve customers after business hours
- How to ensure digital channels are intuitive enough to service whole range of generations
- How your variety of customer facing channels enables you to serve more customers without the need to extend your physical network